Introducing the Speedrun Brand Lab

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Don’t launch looking mid

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We make it easy so speedrun founders don’t make that mistake. You can team up with us (tonik) - a design partner that makes you stand out and polished from day one.

The Speedrun Brand Lab -
Just 5K, flat

Speedrun makes this possible by subsidizing the rest.

Speedrun makes this possible by subsidizing the rest.

1

Brand system

Brand system

We kick off with a lightweight brand workshop to align on vibe, ambition, and audience.


You’ll get up to two clear directions (always in context - think web, socials, decks), then we build the winning path into a system you can plug in and go.


Includes:

– logo, color, typography system

– voice that doesn’t sound like it came from legal

– figma brand kit + deck layouts

– plug-and-play social templates

– brand guidelines (visuals + guardrails that are actually useful)

2

Demo Day ready pitch deck

Demo Day ready pitch deck

We build your deck in Figma and provide you with your Google slides template for Demo Day using your new brand.

Includes:

– all key slides (problem, product, team, traction, roadmap, ask)

– modular layouts so you can tweak fast

– delivered in figma — clean, editable, and easy to share

+

The secret menu

The secret menu

After the core deliverables, you can tap us for extras—websites, launch videos, UI/UX, brand extensions, or investor decks.


Need more? $100/hr, no minimums, no strings—founder-friendly to the core.

Branding, Solved

You’re already building. You don’t need another job. we can handle the brand, pitch deck, and launch visuals so you can stay focused on product. We kick things off in person - your dedicated designer will be on-site in LA to align fast, get context, and set direction.


After that, everything runs async via Slack: quick loops, clear check-ins, and no standing calls unless you want them.

You’re already building. You don’t need another job. we can handle the brand, pitch deck, and launch visuals so you can stay focused on product. We kick things off in person - your dedicated designer will be on-site in LA to align fast, get context, and set direction.


After that, everything runs async via Slack: quick loops, clear check-ins, and no standing calls unless you want them.

Other things we've worked on

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Questions?

What do I actually get from tonik?

A fast, focused brand package designed to help you raise and launch with confidence. You’ll get: – A custom logo – Color and typography system – Lightweight brand guidelines – A clean, compelling pitch deck

How much time do I need to commit?

Roughly 6 **hours** over 4 weeks. We handle the heavy lifting — you give us clarity, context, and decisive feedback.

How many rounds of feedback do I get?

Each phase (brand + deck) includes **two rounds** of structured feedback. All delivered via Figma for async or live collaboration.

Can I delay feedback or push it to the last week?

To avoid Demo Day chaos, we wrap everything early. If you wait too long to respond, we might not be able to implement changes in time.

What happens if I’m unresponsive or change my mind late?

We’ll check in — but if you go quiet or stall the process, we’ll need to move on. We’re supporting a lot of teams, so momentum matters. Think of us like a sprint coach: we’re fast, but only if you keep moving too.

What if I already have a deck or logo?

Perfect. We’ll build on what you’ve got — or challenge it if it’s not working.

Do I own the final work?

Yes. All final files are yours. We just ask permission if we want to feature your brand in our portfolio later on.

Can I work with tonik after Speedrun?

Absolutely. We offer extended support for product design, launch assets, and brand upgrades post-program. Speedrun teams get priority access.

Got more questions?

Reach out to our team anytime - you can reach Natalia (our Head of Branding) at nz@tonik.com, and Patryk, our co-founder, at ps@tonik.com

What do I actually get from tonik?

A fast, focused brand package designed to help you raise and launch with confidence. You’ll get: – A custom logo – Color and typography system – Lightweight brand guidelines – A clean, compelling pitch deck

How much time do I need to commit?

Roughly 6 **hours** over 4 weeks. We handle the heavy lifting — you give us clarity, context, and decisive feedback.

How many rounds of feedback do I get?

Each phase (brand + deck) includes **two rounds** of structured feedback. All delivered via Figma for async or live collaboration.

Can I delay feedback or push it to the last week?

To avoid Demo Day chaos, we wrap everything early. If you wait too long to respond, we might not be able to implement changes in time.

What happens if I’m unresponsive or change my mind late?

We’ll check in — but if you go quiet or stall the process, we’ll need to move on. We’re supporting a lot of teams, so momentum matters. Think of us like a sprint coach: we’re fast, but only if you keep moving too.

What if I already have a deck or logo?

Perfect. We’ll build on what you’ve got — or challenge it if it’s not working.

Do I own the final work?

Yes. All final files are yours. We just ask permission if we want to feature your brand in our portfolio later on.

Can I work with tonik after Speedrun?

Absolutely. We offer extended support for product design, launch assets, and brand upgrades post-program. Speedrun teams get priority access.

Got more questions?

Reach out to our team anytime - you can reach Natalia (our Head of Branding) at nz@tonik.com, and Patryk, our co-founder, at ps@tonik.com

What do I actually get from tonik?

A fast, focused brand package designed to help you raise and launch with confidence. You’ll get: – A custom logo – Color and typography system – Lightweight brand guidelines – A clean, compelling pitch deck

How much time do I need to commit?

Roughly 6 **hours** over 4 weeks. We handle the heavy lifting — you give us clarity, context, and decisive feedback.

How many rounds of feedback do I get?

Each phase (brand + deck) includes **two rounds** of structured feedback. All delivered via Figma for async or live collaboration.

Can I delay feedback or push it to the last week?

To avoid Demo Day chaos, we wrap everything early. If you wait too long to respond, we might not be able to implement changes in time.

What happens if I’m unresponsive or change my mind late?

We’ll check in — but if you go quiet or stall the process, we’ll need to move on. We’re supporting a lot of teams, so momentum matters. Think of us like a sprint coach: we’re fast, but only if you keep moving too.

What if I already have a deck or logo?

Perfect. We’ll build on what you’ve got — or challenge it if it’s not working.

Do I own the final work?

Yes. All final files are yours. We just ask permission if we want to feature your brand in our portfolio later on.

Can I work with tonik after Speedrun?

Absolutely. We offer extended support for product design, launch assets, and brand upgrades post-program. Speedrun teams get priority access.

Got more questions?

Reach out to our team anytime - you can reach Natalia (our Head of Branding) at nz@tonik.com, and Patryk, our co-founder, at ps@tonik.com

©2025